Digital Marketing Executive resume example

Marketing is measured, so your resume should be too: reach, leads, cost per lead, ROAS. Pick the metrics your next manager cares about.

Summary

Digital marketing executive with 2 years running SEO, social and paid campaigns for D2C brands. Comfortable owning a monthly budget and reporting on cost per lead and ROAS.

Experience bullets

Each follows action verb + what you did + measurable result.

Grew organic traffic from 15k to 60k monthly visits in 10 months through keyword research and 80+ SEO blog posts
Managed ₹3 lakh/month in Meta and Google Ads, lowering cost per lead by 32% through creative and audience tests
Launched an Instagram reels series that grew followers from 4k to 19k in 8 months
Set up GA4 and UTM tracking across 5 channels, so the team could report ROAS for the first time
Ran email campaigns to a 50k list with a 28% average open rate

Illustrative examples. Swap in your own real numbers; never invent results.

Skills to list (if you have them)

SEO
Google Ads
Meta Ads
GA4
Content marketing
Email marketing
Canva
Copywriting

Tips for this role

State budgets in ₹ and results as % change; both show scale at a glance.
Name platforms exactly (GA4, Meta Ads Manager); ATS keyword filters look for them.
Link a short portfolio of campaigns or posts, but keep the resume itself plain and single-column.